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The From Line

Rants, raves and ramblings about electronic messaging.

Email Marketing's Biggest Secret

Posted by: Elie Ashery

Tagged in: Video , Strategy , Email Marketing

Elie Ashery

Watch Gold Lasso's video Email Marketing's Biggest Secret and learn a guaranteed yet least used tactic to lift your conversion rates.  More videos to come.


Spamhaus (A nonprofit organization that maintains Real-time Anti-spam Protection) has announced on their website, that their new DBL (Domain Block List) will be launched on March 1st, 2010. The below is taken from Spamhaus's FAQ regarding the DBL:


There has been a small buzz growing about Yahoo!’s recent connectivity issues. Because sending to Yahoo! is so important to email marketers, I want to clarify some of the key points. For those of you who are reading this blog for the first time in a while, you may be unaware of any connectivity issues at all. So let me provide a brief recap to get everyone up to speed.


It looks as though Goodmail has inked a deal with Microsoft that will go in to effect on or around the 17th of February.  This is exciting news not only for the two companies involved but email marketers (who qualify) who have had deliverability issues with Microsoft in the past.  I look forward to hearing more about this as it completely develops.


AOL is currently experiencing issues which are causing incorrect error codes to be issued.  This is an issue on AOL's side and they are currently working to resolve the issue as quickly as possible.  We will keep you updated as soon as they have a resolution.  Here is what the AOL Postmaster Blog is reporting...


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