The From Line is a blog about email marketing published by Elie Ashery, CEO of Gold Lasso, an email service provider.
The From Line: Category Archive for Email Marketing

Pre-Fab Email Templates Suck! Here's Why.

Top Issues for Email Marketers in 2008

A Wake Up Call For Email Marketing Newbies

My Prediction on RSS Adoption Was Dead Wrong

Don't Be Lazy - Start Segmenting Already!

The Death of Foward to A Friend

Retail Email Subscription Benchmark Study

Email Service Providers Taking Hits for Their Clients

Dot Email Getting Great Traction

Are You A Spammer? Not So Much Anymore!

An Interview With Elie Ashery About Dot Email

The New York Times Sticks It to Email Marketers and Does the General Public A Disservice

Dot Email - The First Online Community Specifically For Email Marketers Is Here

Online Community for E-Marketers is Open and Welcoming Visitors

2007 - The Year of the Mailman In Email Marketing

Unique Clicks And Open Stats To Determine Message Formats

What Ever Happened To Email Formalities?

How Does $0.02 = $2,400,000?

Back On Track!

Teddy Bear Birth Certificates Should Set an Example in Retail Marketing

I Hate Direct Marketers

Supreme Court Refuses To Hear White Buffalo Ventures Spam Case

Explosive Growth for Email – More Legal Hurdles on the Way

My Prediction for Commercial Email If Sender ID is Accepted – A Windfall for Email Marketers And Price Descrimination For Consumers